Notes
Outline
Titles, Paragraphs, and Conclusions
Successful Writing
Chapters 7 and 9
Titles p. 90
Predict the paper’s content
Avoid being too broad
Catch the reader’s interest
Provocative titles
Question titles
Titles, p. 90
Reflect the document’s focus
Titles with colons
Broad topic:  Specific focus
Use key words
Paragraphs, p. 126
Break up material in a document into manageable units
Choose paragraph length appropriate to audience
Use single-sentence paragraphs sparingly for emphasis
Paragraphs: Length
Short Paragraph:  3 to 6 sentences
Medium Paragraph:  7 or 8 sentences
Long Paragraph:  more than 10 sentences, or more than half a printed page
Breaking Paragraphs
New idea
Shift in time—after, first, next, at that time
Shift in place—elsewhere, in the meantime
Breaking Paragraphs
Shift showing contrast—however, on the other hand, nevertheless
Shift in emphasis—also, in addition, if that happens
Conclusions, p. 140
Summarize main points and restate thesis
Discuss the future—speculate on future outcome regarding issue
Make a recommendation or suggest a solution
Conclusions
Raise further questions or implications regarding issue
Quote an authority
Give a final anecdote or example
Conclusions
Relate your issue to a broader context of issues (reverse funnel method)
Tie last paragraph to first paragraph