Alumnus Pays Tribute to 'Superhero' Through New Scholarship

Peyton Adams takes grandfather's lessons to heart, establishes endowment to benefit real estate students

A young woman and man pose for a photo in front of an elegant white house.

OXFORD, Miss. – University of Mississippi alumnus Peyton Adams grew up with a superhero as a grandfather: All-American fullback Billy Ray Adams, who played football under the legendary Coach Johnny Vaught.

"His athletic accomplishments followed him into every room he entered all the way until his passing in the fall of 2023," Adams said.

"The problem with having a figure that looms so large in your life is that you never feel like you will be able to live up to what they have accomplished. The beauty of that same feeling is that it gives you a standard to live by that will allow you to accomplish things beyond your imagination in your pursuit of that legacy."

Adams, an Oxford resident, and his family have established the Billy Ray Adams Family Scholarship Endowment with a major gift to support School of Business Administration students majoring in real estate.

"My grandfather rose from a dirt floor house in Columbus, Mississippi, and became the first person in our family to receive a college degree," said Adams, a 2019 business alumnus. "He blazed a path that has now seen three generations of our family earn college degrees and will continue to present that opportunity for generations to come. This endowment will allow his name to live forever in the place that meant so much to him.

"My grandfather facilitated so many of my lifelong memories and my love for the university, Ole Miss football and the outdoors, to name a few. The first life lessons of patience, passion, respect, loyalty, persistence and, more importantly, hope came from sitting in his lap during Ole Miss football games."

Black-and-white photograph of a football player carrying a football as he runs toward the camera.

All-American fullback Billy Ray Adams, grandfather of Peyton Adams, played football for the Rebels under coach Johnny Vaught. Peyton Adams and his family have honored his grandfather's legacy with the Billy Ray Adams Family Scholarship Endowment, benefitting students majoring in real estate. Ole Miss athletics photo

Adams wants the scholarship's impact to be one of opportunity, helping shepherd students to the university and enabling them to benefit from the same experiences his family has had during their time in Oxford.

"We want to help incubate instate talent and give students the opportunity to be a part of a growing field of study before sending them into the professional world to represent our university and state," he said.

When asked what he would want scholarship recipients to know about his grandfather, Adams said, "Nothing was handed to him. He was the second youngest of 12 children raised by a single mother. His God-given athletic ability provided the opportunity to attend college.

He waited three years behind three All-American fullbacks on Coach Vaught's historic Ole Miss football teams before having a chance at making an impact on the field."

Billy Ray Adams took full advantage of that opportunity and turned it into a season that granted him a first-team All-SEC selection, All-American selection, a future team of the decade honor and a third-round pick by the San Francisco 49ers in the 1962 NFL draft.

After a near-fatal car crash that cut his NFL career short, Billy Ray Adams entered the workforce as a high school football coach, trailer salesman and eventually into his career in the insurance and risk management field. After decades of hard work, he and his partners grew their firm into one of the largest insurance and bonding companies in the Southeast.

He retired in the late '90s and devoted his time to his family and Ole Miss athletics.

"He was the poster child for making something out of nothing and is a shining example for anyone awarded this scholarship that it's not about where you came from but about where you end up," Peyton Adams said.

Adams is as associate broker with Cannon Cleary McGraw real estate firm in Oxford and serves on the school's Real Estate Advisory Board.

"Peyton's gift is a great benefit to our program," said Ken Johnson, the Christie Kirkland Walker Chair of Real Estate and a professor of finance. "It helps us meet the Ole Miss Real Estate Initiative's first mandate of recruiting, retaining and placing the best young real estate talent in the country."

To make a gift to the Billy Ray Adams Family Scholarship Endowment, send a check with the fund's name written in the memo line to the University of Mississippi Foundation, 406 University Ave., Oxford, MS 38655 or give online here.

For more information on supporting the School of Business Administration, contact Molly Armitage Francis, development associate, at mollyc@olemiss.edu or 678-920-4202.

Top: Sallie Kate (left) and Peyton Adams and their family have created the Billy Ray Adams Family Scholarship Endowment to pay tribute to the life of Peyton Adams' grandfather and to assist Ole Miss students pursuing real estate degrees in the School of Business Administration. Peyton Adams said his grandfather 'facilitated so many of my lifelong memories and my love for the university.' Photo by Bill Dabney/UM Foundation

By

Tina H. Hahn

Campus

Published

January 03, 2026