BASE

The primary purpose of BASE is to create opportunities for students to connect with our corporate partners in the areas of sales, supply chain management, and/or business analytics.

What's in it for corporate partners?

BASE partners get rich interaction with our best students, the opportunity to have input into our curriculum, and opportunities for professional development with our other industry partners. Top-notch talent in sales, supply chain, and business analytics is in high demand, and a bad hire can have significant costs to organizations based on compensation, training, and lost revenue. BASE offers employers a recruiting advantage to bring high-quality graduates into their organizations who are better prepared to succeed in their sales, analytics, and supply chain roles.

What's in it for students?

Through BASE programming students get rich interaction with industry leaders, professional skills development training, and networking opportunities with employers across multiple industries to help them find high-quality jobs in their chosen areas of emphasis when they graduate.

Current Programming

View how Ole Miss BASE can help students.

We award a total of $15,000 in scholarships to deserving students pursuing studies in the fields of business analytics, sales, and supply chain.

Scholarship Details:

  • Award Amount: $5,000 per scholarship
  • Number of Scholarships: Three (one per academic discipline)
  • Academic Disciplines: Business Analytics, Sales, and Supply Chain

Subsidize student PSE (sales and marketing fraternity) memberships ($100/student)

A comprehensive program designed to empower students and connect them with potential employers. Fall sessions offer a dynamic blend of skill-building workshops, networking events, and recruitment opportunities, with a core focus on:

  • Networking Opportunities: Students will engage in a variety of activities designed to expand their professional network. These may include industry panels and one-on-one meetings with potential employers.
  • Building and Refining Networking Skills: Through interactive workshops and coaching sessions, students will learn how to effectively communicate their value proposition, build rapport, and cultivate lasting professional relationships.
  • Recruitment for Internships and Full-Time Job Opportunities: The bootcamp provides a platform for students to connect with recruiters and hiring managers from top companies. Participants will have the chance to explore internship and full-time job opportunities, gain insights into the hiring process, and potentially secure employment offers.

The event offers a range of valuable opportunities for students and professionals alike. Student attendees can explore numerous full-time employment and internship prospects with top companies in the industry.

Additionally, a dynamic student sales competition will provide a platform for showcasing sales skills and networking with potential employers. To further enhance professional development, a comprehensive workshop will be offered, covering essential skills and strategies for success in the workplace.

  • Guest Speakers: Inviting guest speakers in the classroom provides students with real-world insights and expertise, bridging the gap between theory and practice.
  • One-on-One Networking Opportunities: This enables students to establish valuable connections with industry professionals, potentially leading to internships, mentorship, or future employment.
  • Partner Involvement: Inviting partners as clients in consulting capstone classes, it offers students hands-on experience in tackling real-world business challenges, applying their knowledge and skills in a practical setting while receiving feedback from industry experts.

BASE Boot Camp

BASE Boot Camp is a two day event that allows students to network with employers hiring in the fields of sales, supply chain and professional analytics.
Female student interviewing during the BASE Boot Camp.

Male student shaking hands with an employer during the BASE Boot Camp.

Matt Shaner speaking during the BASE Boot Camp.

Guest speaker during the BASE Boot Camp.

Department of Marketing, Analytics and Professional Sales

The Department of Marketing, Analytics and Professional Sales offers a Bachelor of Business Administration (B.B.A.) with majors in business analytics and information systems, marketing, marketing, and corporate relations. At the graduate level, the department offers a residential Doctor of Philosophy (Ph.D.) with an emphasis area in marketing.

Meet the BASE Team

Are you interested in participating in employer-focused events? Send us an email and we'll add you to future lists.
Matthew Shaner

Matthew Shaner

  • Instructional Assistant Professor of Marketing
Barry Babin

Barry Babin

  • Chair of the Department of Marketing, Phil B. Hardin Chair and Professor of Marketing

Connect with Us

Are you interested in learning more about BASE? Fill out the following form to receive additional information.