Brad Conaway
Instructional Assistant Professor of Social Media and Data Analytics
Brad Conaway is an instructional assistant professor of social media and data analytics.
Biography
Brad Conaway earned two bachelor’s degrees from the University of North Texas, one in radio/TV/film and one in English Literature, with a history minor. Following a 15+ career in television content producing, he now studies and specializes in emerging forms of digital communication; especially social media.
As a digital manager, he created a social media strategy that was named “Best in Company” in terms of “Engagement” analytics. As the corporate digital content manager, Conaway led Raycom’s push to think “Digital First,” using social media.
Conaway has covered several events from a local shooting at a courthouse, the explosion of the Space Shuttle Columbia upon re-entry in 2003 and the morning of Super Bowl 45 in 2011, that blanketed Dallas for 2 days caused by a super freeze resulting in injuries. He was an Emmy nominee, Best Morning Newscast-Large Market and TAPB Winner, Best Morning Newscast-Large Market in 2010.
Education
B.A. Radio & TV, University of North Texas (1998)
B.A. Literature, University of North Texas (1998)
M.S. Integrated Marketing Communication, The University of Mississippi (2020)