The Ole Miss Brand

The Ole Miss brand defines how we communicate who we are, what we value, and what makes us distinctive.

View the Brand Guidelines

We Are

Our brand is more than a logo. Rather, our brand is the totality of our audiences' experiences. It is the foundation for how we communicate who we are, what we value and the role we serve in Mississippi and beyond.

And we exist to serve as a resource to our campus and community. Our goal is to help you tell our university's story and serve as a brand ambassador.

We invite you to review the resources that we've created on this page and contact us should you need help.

Brand Toolbox

Request Brand Review

All marketing, communication, display, and advertising materials must adhere to the university’s Brand Guidelines by submitting those materials through formal brand review and approval processes.

Submit a request

Submit a Design Request

Our Graphic Design team works closely with other members of the UM&C team to produce high-quality print and digital pieces for a variety of purposes, including marketing, alumni communications, on-campus promotions, and national advertising.

Work with us

Submit a Photo Request

Our Photography team captures the people, places and moments that define the Ole Miss experience. We’re always looking for opportunities to document what makes the university unique while helping departments, schools and programs showcase their work through compelling imagery.

Work with us

Submit a Video Request

Our Video team creates video content that projects our university authentically. We're always on the hunt for projects that will allow us to flex our creative and storytelling skills.

Work with us

Request an Asset

Looking for an image, video, brand template or other creative asset? Submit a Brand Asset Request, or first contact your unit’s primary DAM contact for help accessing assets.

Submit a request

Licensed Products and Promotional Materials

Looking to purchase apparel, promotional items or other products featuring Ole Miss trademarks? All products using university trademarks must be purchased from a licensed university vendor.

Learn more about licensing

Work with a Vendor

We understand our community of creators is always working on new, innovative projects. We've curated a group of Approved Marketing & Communications Vendors as a resource.

See approved vendors

Brand Guidelines

Guidance, resources and standards for creating consistent, recognizable Ole Miss communications across every platform.

View the brand guidelines

Brand Training

Great design starts with a strong foundation. We’re here to help you create with confidence and bring the Ole Miss brand to life.

Watch training videos

Great design is in our DNA.

Our Graphic Design team works closely with campus partners to create high-quality print and digital materials for marketing, alumni communications, campus promotions, national advertising and more.

From brochures and posters to digital ads, viewbooks, newsletters, magazines and social media graphics, our designers create engaging materials that bring the Ole Miss brand to life.

Request a design

Explore brand components

Every person who creates for Ole Miss has a role in shaping how the world sees our university. From a social post to a major campaign, every detail is an opportunity to show what makes Ole Miss unmistakably ours.

Logos

Our university is represented at the highest level by our logos and marks. These marks act as a signature, an identifier and a stamp of quality.

Marks & Lockups

Colors

Our color palette helps people identify our brand at a glance. The way we use our colors contributes to the mood for our communications, bringing energy and pride to each of our pieces.

Color Palette

Typography

Typography is a vehicle for our brand voice, contributing to how our messages are read and communicated.

Brand Fonts

Brand Resources

Are you a campus communicator? Find the resources, tools and guidance you need to bring the Ole Miss brand to life.

Writing for Ole Miss

Consistent writing helps us tell the Ole Miss story with a clear, recognizable voice. Explore resources for writing and editing university communications, including the UM Copy Style Guide and Brand Guidelines, which provide guidance on editorial standards, tone, voice and how we communicate the Ole Miss brand across platforms.
Copy Style Guide Brand Voice | Page 21
Photo & Video

Strong visual storytelling helps bring the Ole Miss experience to life. Request photography, video and other visual assets through our Brand Asset Request Form.
Brand Asset Request Form Photo Request Form Video Request Form
Web and Email

Create digital communications that are accessible, effective and consistent with university standards. Explore resources for web governance, digital tools, website best practices, accessibility and email communications.
Access to Digital Tools Web Governance Best Practices and Web Standards Best Practices for Email
Social Media

Find resources, guidance and opportunities to help you manage university social media and create engaging content for your audiences.
Register an Official Ole Miss Social Media Account Guidelines for Ole Miss Accounts Best Practices for Personal Accounts
Communications

Find resources for communicating with your audiences, from campus-wide messaging to digital displays and university storytelling.
Campus Communication Guide Hotty Toddy TV Communicators' Network
Brand Templates

Create polished, on-brand communications with ready-to-use templates designed for the Ole Miss brand. Browse customizable templates for presentations, social media, and more.
View Our Brand Templates Canva for Teams
Stationary

Order official Ole Miss stationery such as business cards, letterheads, envelopes, nametags, and more through our Digital Storefront.
Purchase Business Stationary