UG
BUSN 3020: Business Statistics II
3 credits
Sampling, parametric and nonparametric testing, multiple regression and correlation, experimental design, Bayesian statistics.
Are you good at building relationships with other people, especially when it comes to working with them to develop value-added solutions that fit their needs? As a Professional Sales student at Ole Miss, you will learn to use a consultative selling approach that engages business customers, discovers their needs, and collaborates with them to develop mutually beneficial solutions to their problems—and to do so in both a professional and ethical way. Through hands-on experiential learning and real-world projects, you will apply these skills directly, preparing you to handle real business challenges effectively. Ole Miss is recognized as a Top University for Professional Sales education by the Sales Education Foundation (SEF) and offers Professional Sales as a major, not just an area of emphasis.
Get ready to hone your people and communications skills, develop leadership and negotiation skills, and learn how to use the latest technology tools to propose better solutions faster. You’ll also learn how to design sales processes that integrate people and technology to achieve business relationship objectives. You will engage with today’s technology with user-friendly interfaces including CRM systems, social media platforms, and artificial intelligence. Technology enhances selling and sales management skills to build and maintain mutually valuable customer relationships. These tools are not just theoretical—they're part of our comprehensive curriculum, which includes practical applications in real-world scenarios.
Prepare for a career in Professional Sales. While sales jobs represent about one in nine positions in the US labor market, and are the first post-graduation jobs for about 80-90% of all marketing majors, it’s also what every one of us does in some capacity, professionally—convince others to consider and adopt our ideas.
B.B.A. in Professional Sales
Marketing ;
Professional Sales
120 Hours
Major
4 Years
Here are some of the courses you will take to earn your Bachelor of Business Administration in Professional Sales?
UG
3 credits
Sampling, parametric and nonparametric testing, multiple regression and correlation, experimental design, Bayesian statistics.
UG
3 credits
Presents personal selling as a professional marketing activity. Coverage includes effective selling methods and application of selling theories to the modern marketing concept. Active learning via in-class presentations and role-playing exercises are used.
UG
3 credits
This course involves the study of consumer behavior: the decision-making process as well as the internal and external factors that influence it. The course emphasizes understanding the relevance of CB to marketers and its application in developing effective marketing.
UG
3 credits
This course is designed around three main topics: capturing the voice of the customer to assess the needs and desires of an established firm's target market; refining and/or developing the firm's products/brands to meet those needs and desires based on feedback from customers and salespeople; and integration into the firm's broader selling and product promotion strategies.
UG
3 credits
This course introduces the student to the activities involved in supporting buyer-seller interactions and the personal selling function using the principles of Customer Relationship Management (CRM). Its purpose is to provide skills in marketing and sales force technologies (including automation and augmentation), and be able to use those skills in areas related to prospecting, time and territory management, and managing customer follow-up, etc.
UG
3 credits
Theory, principles, and practices of sales force administration for business manufacturing, wholesaling, and service enterprises. Topics include recruiting, training, compensation, and performance appraisal.
Graduates in Professional Sales have diverse career options in various industries. They can pursue roles such as sales representatives, account managers, sales analysts, and sales executives. These positions involve responsibilities like developing and maintaining client relationships, identifying and meeting customer needs, crafting and executing sales strategies, and leveraging data for sales optimization. Opportunities also exist in sales management, where professionals oversee sales teams and drive strategic initiatives.
The skills gained through this major are applicable in industries such as technology, healthcare, retail, finance, and more, making it a versatile and valuable career path.
For a more comprehensive look at this major, check out “What Can I Do With This Major?”
We have a variety of scholarships and financial aid options to help make college more affordable for you and your family.
Are you ready to take the next step toward building your legacy?