Web and Email
Responsible for creating, managing, and executing the overall strategy for all web properties associated with olemiss.edu, this team is skilled in content development, SEO strategy and more.
Helping Ole Miss enhance its online presence
Our team supports the university community in creating and managing the Ole Miss website, email communications, and the event calendar.
- We provide expert guidance on web and email design, writing compelling content, and using our digital tools to engage our diverse audiences effectively.
- Our team also offers comprehensive training to ensure that individuals are confident in working within the university’s content management system, Cascade; email service provider, Emma; and event calendar, Localist.
Whether you need help working in Cascade, sending out an email blast, or promoting an event on the Event Calendar, we are here to assist with every aspect of the web publishing process, keeping your site up-to-date and user-friendly.
Resources for Campus Partners
Web Content
We work with editors and publishers across Campus to make sure they have the needed skills to jump into our content management system, Cascade, and build the best pages out there.
Whether you're just getting started in Cascade or you're already planning to freshen up pages, we can help you out.
Email Marketing
Sending emails isn't just about having information to share. There's a lot of things that go into crafting an email that's impossible to ignore.
Through our email marketing system, MyEmma, individuals across the university community can create captivating emails that are accessible, well timed, and informative.
Event Calendar
The Ole Miss Event Calendar holds the events that are happening across campus. The system, Localist, allows for easy integration with Cascade so that you can always reach your audience.
Whether you've only got one event this year or twenty, we can help you get the word out about your event on the Event Calendar.
Learn the rules of the road
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Web Governance and Publishing Guidelines
This internal document outlines our processes for access, support, publishing, training, and rules for all users who wish to create and publish content on our website.
Learn about web governance -
Digital Accessibility
Web accessibility training is required prior to any faculty, staff, or student gaining access to the university’s web content management system, email marketing system, and our social media management system.
Digital accessibility training -
Access to Digital Tools
To help members of our community deliver a consistent experience that aligns with our brand, University Marketing & Communications offers training, access and ongoing support to several tools (Cascade, MyEmma, & Canva) for the delivery of digital content.
Request access to digital tools